Interactive Retail Displays

Magic Mirror

Personalised shopping starts here.

Transform retail experiences with an AI-powered Magic Mirror that listens, understands customer needs, and delivers tailored recommendations in real time.

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Magic Mirror Experience

Every shopper.
Personally guided.

Voice-powered consultations that help shoppers
discover products tailored to their needs.

How it works

Shopping, made conversational.

The Magic Mirror listens, understands shopper needs, and guides them towards suitable products through a simple conversation.

Step 1

Start the consultation

Shoppers begin by answering simple guided questions through voice or touch.

Guided Consultation

Question 1 of 5

What are you looking for today?

Everyday use✓

A gift

A specific need

Trying something new

Just browsing

Listening

“Something I can use every day”

Step 2

Understand shopper needs

The Magic Mirror identifies shopper concerns, preferences, and intent from each response.

Shopper responses

It's for everyday use

I prefer something lightweight

I'd like a popular choice

AI Matching

Mirror understands

Everyday

Lightweight

Popular

Easy Choice

Preference match

High

Step 3

Recommend with confidence

Relevant products, routines, or next-best recommendations appear instantly to help shoppers decide.

Recommendations ready

Suggested for you

Personalised

Top Match

Fits what they need

Pairs Well

A natural add-on

Customer Favourite

Loved by many

The shopper receives a clear next step based on their needs.

Why retailers choose it

Built to make shopping
feel personal

Voice-Powered Consultations

Allow shoppers to answer questions naturally through voice or touch interactions.

Personalised Recommendations

Recommend products based on shopper responses and preferences.

Enhanced Customer Experience

Create memorable shopping experiences that increase customer satisfaction and engagement.

Proof that it works

The numbers speak

More likely to engage than standard displays

Increase in sales

Longer dwell time at the mirror

Who we work with

Made for modern retail.

Magic Mirror helps retailers turn product discovery into a guided, personalised experience.

Beauty & Skincare Brands

Help shoppers identify concerns, understand product benefits, and receive more relevant recommendations.

Cosmetics Retailers

Create interactive mirror moments that make shade exploration and product discovery more engaging.

Lifestyle & Fashion Stores

Use guided conversations to recommend styles, bundles, or products based on shopper preferences.

Magic Mirror FAQ

Everything you need to know about
conversational magic mirror experiences.

Shoppers can respond through guided questions, touch, or voice. The mirror then uses their answers to recommend suitable products or content.

Yes. The consultation flow can be tailored to your brand, product category, campaign, or in-store customer journey.

Magic Mirror works especially well for beauty, skincare, cosmetics, fashion, wellness, and lifestyle retail where shoppers benefit from guided recommendations.

Yes. Product details, recommendations, videos, and campaign content can be refreshed remotely to match new launches or promotions.

Yes. Magic Mirror can be used in permanent retail spaces, pop-up activations, roadshows, and experiential display zones.

Make every shopper
feel personally guided.

Bring conversational product discovery into your retail space.

Conversational by design

Shoppers can interact naturally through guided questions, voice, or touch.

Personalised recommendations

Product suggestions are shaped around shopper needs, concerns, and preferences.

Retail-ready support

From setup to rollout, our team helps to bring the mirror experience in-store.

Lift and Learn STEP Digital